Joined: Sat Mar 19, 2005 7:50 pm Posts: 10229 Location: WA (aka Waaaaaaaahhhh!!) Gender: Male
Why is it that summer is known as the "Big Season" for movies. Seems like Christmas Day is also big for releases, but everyone always talks about the big summer blockbuster, blah blah blah.
I'm not that into movies. Is it just me, or wouldn't you think winter was the big summer movie season? Why would you want to sit inside all day watching a movie during summer as opposed to winter?
The only thing I can think of is the relative lack of sports during summer (especially July) so you need movies to keep you entertained. Is that it?
Joined: Sat Jul 29, 2006 7:04 pm Posts: 1875 Location: Atlanta, SE of Disorder Gender: Male
Schools are out & kids/teens are more likely to see a movie they like more than once. Summer season is more spread out than the secondary Christmas season so a hit has a longer shelf life. That's why you see most BIG movies released late spring/early summer. People are also have fuller social calendars during Thanksgiving/Christmas/New Year's.
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Jaws started it in the summer of '75 and Star Wars continued it in '77. Those two movies started the "summer blockbuster" mentality with studios. Theaters were air conditioned as well, so it was a way to escape the summer heat.
Now, though, it honestly doesn't mean anything. When studios release their big event movies depends on what kind of movie they think they have. If it's a big movie only, they'll release it in the summer. If they think it can generate some Oscar buzz, they'll release in the winter, since it's closer to Oscar season and fresh on the academy's mind. At least that's the thinking, dumb as it is.
Like people have said, school is out and the movies released during the summer generally appeal to the 12-whatever crowd. Plus, television series run September to Novemberish, (taking a winter break) then January/February to May. As I understand, and if you are actually in the industry please correct me, but television and movie studios are pretty much the same, so...yeah. They make lots of money either way.
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